After 30 sec. nothing happens, the LED stays off.
I have to power off the ESP...
I note that HiLetgo do various modules from raw ESP-12E to a Wemos lookalike which includes an on board regulator. So you need to say what module you are using.
http://www.hiletgo.com/ProductDetail/1906570.html
it has the micro USB port where I connected the Raspberry Pi power supply.